First Time

Feels like the very first time... and it is… to learn how to secure live bait to a fishing pole. This spot for DMF Bait Co. was wrought with euphemism and awkward anticipation — a concept we hooked the client with and executed in half-clothed fun. No virginity was lost in the making, but we fell in love with this company and their au naturel mission. As their AOR, the relationship is still solid and continues to flourish.

  • DMF Bait
  • 2016